Viral Food: How TikTok is Transforming the Restaurant Industry with Aoibhin McGarry

Reaching 25 million people once required a team of marketing professionals and a hefty budget. Today, a teenager with an iPhone can achieve the same for free.

In this workshop, discover how TikTok has become the fast track to reaching millions, rapidly outpacing traditional paid methods. Learn the science behind creating viral videos, understand why many brands struggle on TikTok, and why innovation is key to staying ahead in the digital landscape.

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Aoibhin McGarry